Abstract As the main machine for equipment manufacturing, machine tools are the fundamental guarantee for the upgrading of energy equipment manufacturing industry. On the other hand, the energy equipment industry has a strong pulling effect on the machine tool industry, which can help the machine tool industry to achieve industrial structure optimization and upgrading. The following is the 2015 Chinese machine...
As the main machine for equipment manufacturing, machine tools are the fundamental guarantee for the upgrading of the energy equipment manufacturing industry. On the other hand, the energy equipment industry has a strong pulling effect on the machine tool industry, which can help the machine tool industry to achieve industrial structure optimization and upgrading. The following is a review of China's machine tool industry policy and environment in 2015. According to the “Twelfth Five-Year Development Plan for Machine Tool Industry†issued by the Ministry of Industry and Information Technology, it is expected that the consumption of China's machine tool market will grow steadily during the “Twelfth Five-Year Plan†period, with an average annual growth rate of more than 10%. By 2015, annual consumption will be increased. Nearly 850 billion yuan, the demand for CNC system is about 400,000 sets. The annual output of CNC machine tools exceeds 250,000 units, and the domestic market share is over 70%. The export of machine tool products will remain stable and continue to grow. It is estimated that by 2015, the total export value of machine tool products will reach about 11 billion US dollars.
In this year's government work report, Premier Li Keqiang proposed to implement "Made in China 2025", adhere to innovation-driven, intelligent transformation, strengthen foundation, and green development, and accelerate the shift from a manufacturing power to a manufacturing power. In the requirements of accelerating the implementation of "Made in China 2025" and realizing the upgrading of manufacturing industry, it is mentioned that the deep integration of informatization and industrialization should be the main line, and the development of "high-end CNC machine tools and robots" and other 10 fields should be strengthened to strengthen industrial infrastructure capabilities. Improve the level of technology and product quality, and promote smart manufacturing and green manufacturing.
The Chinese economy under the new normality has bid farewell to the rapid growth of the past few decades and has stepped into an era of more emphasis on quality and efficiency. As the foundation of the industry and the cornerstone of the manufacturing industry, the machine tool industry has now entered the "new normal" with the Chinese economy. For more information, please refer to the market research and analysis report of the machine tool industry released by Yubo Zhiye Market Research Center.
2015 basic estimate
Chen Huiren made a basic estimate of China's machine tool industry and market in 2015.
First, China's machine tool consumer market will be subject to further downward pressure. Chen Huiren listed the economic data for the first quarter of 2015 as a support. “In the first quarter of 2015, GDP grew by 7%, which is the lowest data since the financial crisis in 2009. The growth rate of fixed asset investment was 13.5%, compared with 15.7% last year. Industrial added value increased by 6.4% year-on-year. The lowest data since the data. In general, the data in the first quarter reflects the downward pressure on China."
Second, the basic characteristics and the latest changes in the Chinese machine tool consumer market will become more apparent.
Third, the positive actions of the government and enterprises will effectively hedge the downward pressure. Chen Huiren said that the government is working hard. "Since the fourth quarter of last year, China's macroeconomic policy has entered a new round of adjustment, and the Chinese economy is now carefully grasping steady growth. On November 22 last year, the central bank cut interest rates, within 100 days, the second rate cut. February 5 this year On the other hand, the central bank lowered the bid. On April 19, it was again lowered. This is an unprecedented strength. The positive role of the government is particularly obvious. And the enterprise is not completely passive. The role of the enterprise is to adjust itself to adapt to market changes. “In recent years, our company has gradually adapted to the changes in the market structure, and adapting can hedge the downward pressure to a certain extent.â€
Fourth, the market structure and structural differentiation of corporate competition will be further revealed. Now the market is diverging and the competition of enterprises is also diverging. “In the first quarter of this year, when the central government summarized the Chinese economy, it said that the division between regions and industries is the same in our machine tool industry. The market share is changing, the market structure is reshaping, and the competition between enterprises is diverging. In 2015, it will be further revealed. Some enterprises go down and some go up.†Chen Huiren pointed out that in the market downturn, long-term industry-dominant enterprises and small enterprises at the lowest end of the industrial value chain have been greatly impacted and have closed down. A batch. At the same time, some outstanding private enterprises have risen against the trend and are very active.
In the face of new changes, new features and new normals in the machine tool industry, how should industry companies respond? Chen Huiren said that the most urgent problem that the current machine tool industry needs to solve is the problem of homogenization. It is better not to be high-end, but also to be differentiated. "A new round of transformation and upgrading must avoid strategic convergence, and low-end and mid-end products will be differentiated, and there is much to be done."
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