Nowadays, there is a service called o2o home improvement mode on the market. Many people don't know much about this service. Xiaobian doesn't know much about it. In order to solve the problem of readers, we have done a special investigation. Let's take a look at it. What is the o2o home improvement mode ? What are the advantages of the home improvement o2o mode? Let's take a look at the decoration home network Xiaobian.
Home improvement O2O is actually subdivided into three pieces of home decoration, one is to purchase super e-commerce, from the factory to the home, menu-style selection, one-stop purchase.
One is the labor service of the contractor's general contractor. The sub-item is quoted by area, and each contractor is free to compete and the user evaluates the score.
Another piece is the engineering supervision and testing service, which is responsible for the construction quality. It is also the user purchasing service, free competition, and user evaluation.
The former is national, and the latter is regional. The user experience is to understand the money, to get the materials you want, to buy the construction that meets your requirements, to evaluate it after the sale, and to provide the laborer with the survival of the fittest. Turning the original opaque decoration into a transparent one, the entire industry is standardized.
What are the advantages of the o2o home improvement mode?
What is the strength of the 2O model, which has attracted many companies to look at each other?
Compared with B2C and C2C modes, O2O mode can be said to be an emerging e-commerce model. The two "O"s of "O2O", one is online and the other is offline, which means that the opportunity of offline business is combined with the Internet, using online drainage and offline experience and consumption. This kind of online + offline O2O mode, the big one is based on the B2C and C2C mode to increase the pre-sales experience and after-sales service. However, this model is still immature, and it needs to invest a certain amount of resources to build online and offline channels and to integrate online and offline integration.
As far as home decoration consumption is concerned, it has natural O2O attributes. The main role of online links is the creation of drainage and consumption scenarios, but the real consumption process is completed online, and its characteristics include the pre-purchase experience is extremely important, service Quality is extremely critical and localization requirements are extremely high. Therefore, the pure B2C or C2C mode does not satisfy the user's demand for offline services. The O2O model can be used to guide home improvement companies online, providing consumers with transparent and standardized product information, as well as convenient reservation, payment, evaluation and other services; offline provides consumers with non-standardized products and services. To meet the needs of consumers for heavy experience and heavy service. Therefore, the O2O model integrates traditional home improvement and the Internet, and circumvents the shortcomings of both, and can provide more powerful services for home improvement consumers.
Internet home improvement itself is a complex of online and offline. In 2016, online and offline connections will be closer. In the face of the current Internet home improvement rush, only the service-based O2O online and offline integration is the key to winning this competition!
Regardless of which mode of decoration is chosen, it is important to have quality and decoration design. The decoration mode is divided into half-package, all-inclusive, and self-contained. Consumers can choose different decoration modes according to their personal income and family situation. In the process of decoration, they must choose professionals and choose environmentally friendly furniture and Building materials. If you want to know more information, please continue to pay attention to the decoration home network.
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