According to market research, Jinsha's hardware products have a market share of about 20% in the domestic market and 40% in the Guangdong Province. Nearly 50% of them are directly or indirectly exported to Europe, America, Southeast Asia, and the Middle East. After decades of continuous development and growth, Sands has become the largest hardware production base in South China, the famous hardware city in China, and “China's daily hardware capitalâ€.
“Jinsha Hardware†unveiled Yiwu Hardware Museum is an industry promotion window for Nanhai Hardware Industry in Yiwu and Southeast Asia, and also an important bridge for Danzao hardware industry to develop domestic and foreign markets.
For 4 years, the “Jinsha Hardware†of Danzao Township was finally registered with the Trademark Office of the State Administration of Industry and Commerce and became the first collective trademark in Nanhai District. In the six months since then, the Nanhai Hardware Association began to draft a trademark management use and enterprise access mechanism on the one hand; on the other hand, Danzao Town also carried out its largest display and sales vehicle outside the province, Yiwu Nanhai Hardware Museum. Renovated and furnished.
“Hardware Hall is an industry promotion window for Nanhai Hardware Industry in Yiwu and Southeast Asia, and also an important bridge for the Danzao hardware industry to open up the domestic and foreign markets. We have arranged a large LED screen on top of the three main channels to scroll and play 'South China Sea Sands'. Hardware' collective logo of the trademark, said Li Zhaobo, Deputy Secretary General of Nanhai Hardware Industry Association.
Baotuan “Goes to the Sea†to Polish Regional Brands It is understood that Danzao organized 56 collective trademark use enterprises in the town in 2010, and Baotuan participated in a series of international exhibitions such as the Frankfurt Consumer Goods Fair in Frankfurt and the Hong Kong SME Promotion Day to further expand. The brand awareness and influence of “Jinsha Hardware†help the company to open up the market.
In addition, “Jinsha Hardware†locates the high-end market, Danzao will continue to upgrade the technology content of the hardware industry, pay more attention to the transformation of parts production to the manufacture of end products, and seize the high-end links of the industrial value chain.
As “Jinsha Hardware†locates the high-end market, Danzao will pay more attention to exploring the supporting and grafting methods of emerging industries such as traditional hardware and environmental protection equipment manufacturing, continuously increase the technological content of the hardware industry, and pay more attention to the transition from production of parts to manufacturing of end products. , To seize the high-end industry value chain and so on.
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