Men’s consumers accounted for 74% of the voter’s participation in the purchase of wooden doors, which is in stark contrast to the situation where women’s wear is dominated by surveys in other industries.
1. Workshop wooden doors do not fly 90% of consumers willing to pay for high-quality doors to pay the earliest, home wooden doors are mostly decorated by craftsmen on-site. Later, with the subdivision of the home building materials market, the market began to appear in the sales of finished doors, and now the development of the wooden door industry has been booming. However, due to the low barriers to entry of the wooden door industry, many wooden door companies with backward management standards and process standards have been rushing in and have been hitting the market with low prices.
Due to the factors that affect prices, such as materials, paint, labor, processing technology, and corporate profits, the price of wooden doors on the market is also very different.
Young consumers who are now at the forefront of fashion increasingly value the brand and style of their products. More than 90% of consumers are willing to throw money for a door, 47% of consumers have a psychological price of 2000-3000 for a door, and more than 6% of consumers are willing to pay higher prices buy. Because the processing technology content of wooden doors is not very high, there will inevitably be good and bad quality, and competition will often only work on materials, production processes and services. Therefore, the quality of wooden doors of general large-scale manufacturers is still guaranteed. From this point of view, the products of small workshops have been unable to incite consumers by relying on low-price strategies.
2, solid wood door is not easy to call wood composite doors easy to pull head to raise solid wood has been crowned with "environmental protection, green, pure natural" and other names, whether it is to do furniture or decoration process, are subject to thousands of pet, but in the wooden door material Buy this one, but lost to the solid wood composite door.
Not only because the solid wood composite door has the same natural and elegant appearance as the solid wood, but also it is delicate and smooth, and it is not easy to appear cracking deformation. Therefore, 84% of consumers consider wood composite doors as the first choice when considering the material of wooden doors. In addition to durability, good-looking, environmental protection is also listed in the second and third places of concern for consumers to purchase wooden doors.
Modern people have a fast pace of life and stress. When they return to their homes after a busy work, their lifestyles tend to be more simplistic. In line with the style of home decoration, 63% of consumers prefer modern minimalist style doors.
3. The wooden doors of workshops do not fly. 90% of consumers want to pay for high quality doors. The earliest home wooden doors are mostly decorated by craftsmen. Later, with the subdivision of the home building materials market, the market began to appear in the sales of finished doors, and now the development of the wooden door industry has been booming. However, due to the low barriers to entry of the wooden door industry, many wooden door companies with backward management standards and process standards have been rushing in and have been hitting the market with low prices.
Due to the factors that affect prices, such as materials, paint, labor, processing technology, and corporate profits, the price of wooden doors on the market is also very different.
Young consumers who are now at the forefront of fashion increasingly value the brand and style of their products. More than 90% of consumers are willing to throw money for a door, 47% of consumers have a psychological price of 2000-3000 for a door, and more than 6% of consumers are willing to pay higher prices buy. Because the processing technology content of wooden doors is not very high, there will inevitably be good and bad quality, and competition will often only work on materials, production processes and services. Therefore, the quality of wooden doors of general large-scale manufacturers is still guaranteed. From this point of view, the products of small workshops have been unable to incite consumers by relying on low-price strategies.
4. More than 60% of consumers choose the door to go straight to the home store stores. The massive information on the Internet has not only brought new development opportunities for the enterprise, but also broadened the more convenient information channels for consumers. Similar to other products, website advertising has become one of the main channels for consumers to learn about the brand of wooden doors. 21% of consumers said that they received information about the brand from websites, which is the highest among all channels. .
Compared with other categories of home improvement products, during the purchase of wooden doors, 63% of consumers are more willing to go to the home store to buy, not to the brand stores to buy directly, which is complete with a variety of home stores, for comparison The advantages are inseparable; there are 21% of consumers willing to collect wood doors through group purchases. As we all know, through group purchase, we can obtain discounts that are more favorable than some store activities. Therefore, in recent years, group purchase methods have become popular with consumers.
5. More than 40% of “quality doors†are the most frustrating after-sales service. Consumers purchase new standards. During the installation and use of all wooden doors, a variety of problems always arise: Measurement errors cause wooden doors to fail to install, and standards do not The unification caused quality problems such as distortion, which became the biggest headache for 41% of consumers, and the problem of non-standard installation followed closely, accounting for 35%; maintenance issues and environmental issues ranked in the use of wooden door products. Three or four, accounting for 12% and 6% respectively.
Unlike other home furnishing materials, in the process of purchasing wood doors, due to the fact that most of the material is wood, the degree of concern for environmental protection issues is generally low; due to the uneven quality of manufacturers' manufacturing water products, quality problems are constantly emerging, so consumers The attention paid to wooden doors after-sales services has become increasingly of concern, with wood door materials achieving 31% of the attention and ranking first in terms of purchasing factors.
1. Workshop wooden doors do not fly 90% of consumers willing to pay for high-quality doors to pay the earliest, home wooden doors are mostly decorated by craftsmen on-site. Later, with the subdivision of the home building materials market, the market began to appear in the sales of finished doors, and now the development of the wooden door industry has been booming. However, due to the low barriers to entry of the wooden door industry, many wooden door companies with backward management standards and process standards have been rushing in and have been hitting the market with low prices.
Due to the factors that affect prices, such as materials, paint, labor, processing technology, and corporate profits, the price of wooden doors on the market is also very different.
Young consumers who are now at the forefront of fashion increasingly value the brand and style of their products. More than 90% of consumers are willing to throw money for a door, 47% of consumers have a psychological price of 2000-3000 for a door, and more than 6% of consumers are willing to pay higher prices buy. Because the processing technology content of wooden doors is not very high, there will inevitably be good and bad quality, and competition will often only work on materials, production processes and services. Therefore, the quality of wooden doors of general large-scale manufacturers is still guaranteed. From this point of view, the products of small workshops have been unable to incite consumers by relying on low-price strategies.
2, solid wood door is not easy to call wood composite doors easy to pull head to raise solid wood has been crowned with "environmental protection, green, pure natural" and other names, whether it is to do furniture or decoration process, are subject to thousands of pet, but in the wooden door material Buy this one, but lost to the solid wood composite door.
Not only because the solid wood composite door has the same natural and elegant appearance as the solid wood, but also it is delicate and smooth, and it is not easy to appear cracking deformation. Therefore, 84% of consumers consider wood composite doors as the first choice when considering the material of wooden doors. In addition to durability, good-looking, environmental protection is also listed in the second and third places of concern for consumers to purchase wooden doors.
Modern people have a fast pace of life and stress. When they return to their homes after a busy work, their lifestyles tend to be more simplistic. In line with the style of home decoration, 63% of consumers prefer modern minimalist style doors.
3. The wooden doors of workshops do not fly. 90% of consumers want to pay for high quality doors. The earliest home wooden doors are mostly decorated by craftsmen. Later, with the subdivision of the home building materials market, the market began to appear in the sales of finished doors, and now the development of the wooden door industry has been booming. However, due to the low barriers to entry of the wooden door industry, many wooden door companies with backward management standards and process standards have been rushing in and have been hitting the market with low prices.
Due to the factors that affect prices, such as materials, paint, labor, processing technology, and corporate profits, the price of wooden doors on the market is also very different.
Young consumers who are now at the forefront of fashion increasingly value the brand and style of their products. More than 90% of consumers are willing to throw money for a door, 47% of consumers have a psychological price of 2000-3000 for a door, and more than 6% of consumers are willing to pay higher prices buy. Because the processing technology content of wooden doors is not very high, there will inevitably be good and bad quality, and competition will often only work on materials, production processes and services. Therefore, the quality of wooden doors of general large-scale manufacturers is still guaranteed. From this point of view, the products of small workshops have been unable to incite consumers by relying on low-price strategies.
4. More than 60% of consumers choose the door to go straight to the home store stores. The massive information on the Internet has not only brought new development opportunities for the enterprise, but also broadened the more convenient information channels for consumers. Similar to other products, website advertising has become one of the main channels for consumers to learn about the brand of wooden doors. 21% of consumers said that they received information about the brand from websites, which is the highest among all channels. .
Compared with other categories of home improvement products, during the purchase of wooden doors, 63% of consumers are more willing to go to the home store to buy, not to the brand stores to buy directly, which is complete with a variety of home stores, for comparison The advantages are inseparable; there are 21% of consumers willing to collect wood doors through group purchases. As we all know, through group purchase, we can obtain discounts that are more favorable than some store activities. Therefore, in recent years, group purchase methods have become popular with consumers.
5. More than 40% of “quality doors†are the most frustrating after-sales service. Consumers purchase new standards. During the installation and use of all wooden doors, a variety of problems always arise: Measurement errors cause wooden doors to fail to install, and standards do not The unification caused quality problems such as distortion, which became the biggest headache for 41% of consumers, and the problem of non-standard installation followed closely, accounting for 35%; maintenance issues and environmental issues ranked in the use of wooden door products. Three or four, accounting for 12% and 6% respectively.
Unlike other home furnishing materials, in the process of purchasing wood doors, due to the fact that most of the material is wood, the degree of concern for environmental protection issues is generally low; due to the uneven quality of manufacturers' manufacturing water products, quality problems are constantly emerging, so consumers The attention paid to wooden doors after-sales services has become increasingly of concern, with wood door materials achieving 31% of the attention and ranking first in terms of purchasing factors.
Shandong Huajian Aluminium Group Co., Ltd. , http://www.sdaluminumprofiles.com